Lead a x-functional team responsible for Facebook’s family of apps international growth in emerging countries. Built the first international team from scratch (with local product managers in key countries) and focused on unlocking growth by adapting our product to local markets. Leveraged local insights to close our gaps against the competition, adapt to the mobile landscape, and enable local growth techniques.
Notable accomplishments:
Drove more than 30M DAU growth with a proof of concept on feature phones
Scaled the international growth team to 12 countries and established a company wide international growth goal